Marketing Science for insight agencies

White labelled Analytics, Automation & DIY Tools

On demand support for complex projects from brief to delivery


About Malliavin

As expectations keep growing, your timeline, team, & budget keep shrinking. The only way to square the circle is to upgrade what you offer.

About us

Senior researchers, analysts, semoticians and web developers, quant and qual, all passionate about bringing the right solution to bear on customer insights problems, with decades of experience to avoid the common pitfalls.

About our clients

Independent research consultants, small and medium sized insight and digital agencies with tight budgets and pressured deadlines.

"PAYG" marketing science support is a winning edge.

The race is on.

Now that your competition has the same DIY tools that you do, uses the same access panels and monitoring tools that you do, the same AI as you, your key point of differentiation is what you do with your data you collect.

Stand out from the crowd. Open doors.

Be quicker. Make it look slicker. Communicate with impact. Land your argument.

Adapt. Rinse. Repeat.

Which of these can your agency afford not to upgrade in 2024?

01 Your Analysis

Stand out with well packaged traditional analytics and machine learning.


02 Your Automation

Keep your pitches competitive by reducing the time it takes to deliver.


03 Your Tools

Work iteratively, collaboratively & transparently at a fraction of the cost.


Deliverables & DIY tools are delivered in your branding under your own www.

Our go-to techniques.

01Machine Learning
  • Explanatory Modelling
  • Image Recognition
  • Deep Learning
  • Natural Language Processing
  • Optimisation
02Traditional Explanatory
  • Segmentation
  • KANO
  • SEM
  • Penalty Reward Analysis
  • Marketing Mix Modelling
03Traditional Predictive
  • Data Fusion
  • Bayesian A/B Testing
  • Max Diff
  • CBC & Adaptive Conjoint
  • Forecasting
04Data Visualisation
  • Real Time
  • Interactive Analysis
  • Big Qual